To celebrate the 2016 Summer Olympics in Rio de Janeiro, VILLA launches the “Go for Gold” Campaign.

With anticipation for the 2016 Summer Olympics reach unprecedented levels, we can’t help but be ready for all the exciting events to come! Whether you’re participating in the games, eagerly tuning in at home, or staging your own Summer Olympics in your backyard, we are encouraging you to “Go for Gold!”

Go for Gold is a platform to empower success for others, a concept the VILLA brand is all too familiar with. Winning bronze or silver medals is a true accomplishment in the Olympics, but in 2016, let’s strive for higher accomplishments to better ourselves and the well-being of others. This is the year to be optimistic, ambitious, and purposeful. Going for gold means reaching new heights in all that we do.

Our products include a series of red, white, and blue offerings from Nike Basketball to set the celebration ablaze for this patriotic-themed summer, as well as bronze, silver and gold inspired styles from Jordan Brand to bring out your true Olympic spirit. So as the Olympic torch is lit in honor of spirit and knowledge, just keep one thing in mind: Why do I go for gold?