“I Matter” is about embracing your strengths and understanding why you matter as an individual. It is about self love, respect and awareness. Through this campaign, we are communicating to individuals that even though we are all different, WE ALL MATTER! We want everyone to understand that what they do today will impact our future.
20% of the sales from the apparel go toward the “I Matter” Scholarship which will help make education accessible for students in each of our markets. Our goal is to raise $50,000 in scholarship funds by the end of May, and $100,000 in scholarship funds for the 2015-16 school year.
The Get Fame I Matter Trucker Hat is available now at RUVilla.com and at a Villa location near you!